Bac2Basics: A Self-Paced Business Foundations Course

A step-by-step blueprint to help aspiring entrepreneurs understand the fundamentals of business, master modern tools, and build a plan that works for their lifestyle.

Course Overview

The Bac2Basics course is designed for new and aspiring entrepreneurs who want to cut through the noise and learn the core essentials of starting and running a successful business. Through easy-to-digest modules, practical examples, and action steps, students will walk away with clarity, confidence, and a solid business foundation.

Modules Breakdown

Module 1: Learning the Business Lingo

Goal: Build a solid foundation by understanding the language of business.

Lessons:

Why Business Language Matters

Understanding the importance of communication in entrepreneurship.

How lingo impacts networking, branding, and funding.

Basic Terms Every Entrepreneur Should Know

Revenue, expenses, profit, ROI, branding, target market, scalability.

Financial Language Made Simple

Cash flow, gross vs net, margins, assets vs liabilities.

Marketing & Sales Terms

CTA (Call-to-Action), conversion rate, leads, funnel, engagement.

Module 2: How to Use Social Media to Increase Your Bank Account

Goal: Learn how to turn social media into a money-making tool, not just a time-waster.

Lessons:

Social Media as a Business Tool

Difference between personal posting vs business posting.

How algorithms and visibility work.

Choosing the Right Platform

Breakdown of Instagram, Facebook, TikTok, LinkedIn, Pinterest.

Matching platforms to business types.

Content That Converts

Types of posts: educational, entertaining, inspirational, promotional.

Using storytelling to sell without sounding salesy.

Turning Followers into Customers

CTA strategies. Using DMs, lead magnets, and simple offers.

Module 3: Email Marketing

Goal: Teach students how to build and use an email list to grow their business.

Lessons:

Why Email Still Works

Email vs social media reliability.

Building long-term customer relationships.

How to Start an Email List Choosing a platform (Mailchimp, ConvertKit, Flodesk, etc).

Setting up a lead magnet or freebie.

Writing Emails That Get Opened Crafting subject lines. Storytelling + value = conversion.

Email Automation Basics Welcome sequence.

Nurture series. Simple sales email.

Module 4: Develop a Plan That Fits Your Busy Schedule

Goal: Help students design a realistic business-building plan that works with their lifestyle.

Lessons:

Time Mindset for Entrepreneurs

Why "I don’t have time" is a mindset, not a fact.

Shifting to prioritization instead of excuses.

Finding Hidden Pockets of Time

Auditing daily routines. Eliminating distractions and energy drains.

Building a Weekly Business Schedule

Batching tasks (content, emails, admin). Planning around work, kids, or other commitments.

Staying Consistent Without Burnout

Using tools like calendars, planners, and reminders.

The 80/20 rule for productivity.

What others are saying

"Loved everything so far"


“Before Bac2Basics, I felt completely overwhelmed. This course gave me the tools and the confidence to actually understand business terms and put them into action. I finally feel like a real entrepreneur!”

Sarah M., Small Business Owner

"My life changed forever"

“I was always stuck in the planning stage, never executing. The step-by-step guidance in Bac2Basics helped me create a clear plan and start moving forward. I now have my first clients!”

David L., Aspiring Entrepreneur

Office: 5150 W 120th Ave

Broomfield, Co 80020

Call 720.812.8307

Site: Circleoflifecoaching.org

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